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Sweta Satpathy

Sweta Satpathy

Lead - Digital, Dubai, UAE
/ / What I do at Synechron

I lead design and strategy for financial products across channels with a user-centered design process

In my role here, I work with financial services firms to facilitate design thinking, help them envision and build new products, craft superior UX for digital transformation projects and create tailor-made research plans to bridge any gaps in understanding the product and its users.


Focusing on creating value through design.

/ / Why I joined Synechron

Synechron provides me with an opportunity to work with the best financial services firms.

My work helps me understand cross cultural contexts and create value through experience for users globally

/ / My Skills, Qualifications And Experience

I have over 8 years of experience in digital design

I have experience ranging from research in multiple geographies for Philips, digital design & strategy for PayU Payments, to consulting experience across domains with Human Factors International. My journey so far has been focused on constant learning and adapting to change that has helped me navigate through complex design challenges, shaping up stakeholder relationships, advocating for the users and overall design management.

I hold a bachelor’s degree in Product Design and a certification in Usability and Human Factors analysis. I also teach design courses at Universities and mentor user experience & product design graduate students.


Healthy banter or existential questions

My friends and family ensure no days are dull. My love for trying out new food wherever I go has pushed me to channel my inner MasterChef. I love exploring all things to do with nature be it hiking, zip-lining, skydiving, safari or whale watching. One thing I do every single day is to meditate.

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